SaaS Virtualization Innovation
Tuesday, December 22, 2009 by Matt Hunckler

SaaS virtualization is creating an ocean entrepreneurial opportunities, where small, nimble businesses can create real value by making creating more efficient ways of doing things.

One thing that James Urquhart points out in his Wisdom of Clouds blog post is that there is still a lot of opporutnity in the SaaS virtualization realm. Businesses that currently use enterprise apps need experts who can transition them to more robust and reliable SaaS apps. There is certainly plenty of room for experts like these to create value, while collecting strategic consulting and referral fees.

As more and more companies take on SaaS apps to manage their business processes, the need for consolidation will increase. Imagine the ability to pay for your campany's blogging platform, accounting system, email marketing platform, and CRM tool -- all on one bill. Now wouldn't that be nice? Urquart rightly points out that SaaS meter consolidatoin could craete a level of convenience for which some companies would be willing to pay.

It will be interesting to see how enrepreneurial companies take advantage of the small pockets of opoprtunity in the SaaS industry next year. It's hard to say which ideas will win, be you can be certain that speed and agility in deploying new business models will be key ingredients to success in SaaS virtualization innovation.

 

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